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24 results found.

Can I Make It On My Own?

Can I Make It On My Own?
(2 DVDs)

No Scripts, No Actors, Just Real Life In this new two-part DVD series, eight young adults tell the stories of how they are trying to make it on their...

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Running Time:
Format: Video
Captions: Closed Captioned
ID: CW-1384-13
Supermarkets

Supermarkets
Aisles of Persuasion

How does a quick trip to the grocery store turn into an hour-long cart-filling spree? Teach your students how stores persuade us to buy more with...

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Running Time: 28:00
Format: Video
Captions: Closed Captioned
ID: LS-1273-12
Buying into Brand Marketing

Buying into Brand Marketing
Shaping Your Perceptions

Hundreds of our daily decisions are influenced by brand marketing. Discover what a brand is and how marketing shapes its identity. Learn about brand...

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Running Time: 26:00
Format: Video
Captions: Closed Captioned
ID: LS-1244-12
Problem Solving Process, The

Problem Solving Process, The
Taming the Tiger

By the end of this program, students will have a six-step process to tackle any problem--whether it’s delivering a paper when the printer breaks or...

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Running Time: 23:00
Format: Video
Captions: Closed Captioned
ID: LS-1148-11
Using Credit Cards Wisely

Using Credit Cards Wisely
Take Charge!

With one swipe of a credit card you can purchase just about anything - even if you can't really afford it! But you can protect yourself as you conquer the...

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Running Time: 29:00
Format: Video
Captions: Closed Captioned
ID: LS-1256-10
Understanding Credit Basics

Understanding Credit Basics
Know The Score!

Viewers learn: What credit is and how it is used Why a credit score is important If it is it OK to have no credit What types of...

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Running Time: 29:00
Format: Video
Captions: Closed Captioned
ID: LS-1194-10
Know Your Consumer Rights

Know Your Consumer Rights
(and Responsibilities)

Is the customer always right? Maybe not… but as a consumer you do have certain rights. Smart consumers are aware of these rights and understand the...

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Running Time: 29:00
Format: Video
Captions: Closed Captioned
ID: LS-1201-10
Blind Spots and Biases

Blind Spots and Biases
Hidden Forces That Shape Your Decisions

We use mental shortcuts every day to help us make decisions, and often we don't even realize it. This program explores five mental shortcuts, or "blind...

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Running Time: 24:00
Format: Video
Captions: Closed Captioned
ID: LS-1181-10
Marketing's 4 Ps: The Consumer Angle

Marketing's 4 Ps
The Consumer Angle

Students learn the traditional four Ps of marketing strategy - product, place, price and promotion - and more importantly, how a focus consumer is at the...

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Running Time: 23:00
Format: Video
Captions: Closed Captioned
ID: LS-1237-09
Consumer And The Planet, The

Consumer And The Planet, The

Learn how small, everyday actions can conserve energy sources, reduce your carbon footprint, and even save money in the process. This video deciphers...

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Running Time: 20:00
Format: Video
Captions: Closed Captioned
ID: LS-1319-09
Communication in a Wired World

Communication in a Wired World
Be Smart, Be Safe

Online and mobile technologies profoundly influence how we read and write, learn and work. Online behavior follows us all through our schooling and...

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Running Time: 19:00
Format: Video
Captions: Closed Captioned
ID: LS-1324-09
Dollars and Sense: Lifestyle

Dollars and Sense: Lifestyle
(5 software CDs)

Interactive Software for Windows and Macintosh. Five comprehensive software titles that help teach your students the ins and outs of living on their own: ...

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Running Time:
Format: Software
ID: CW-5513-09
Dollars and Sense: Money

Dollars and Sense: Money
(5 software CDs)

Interactive Software for Windows and Macintosh This series includes five comprehensive, interactive software titles that help teach your students positive...

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Running Time:
Format: Software
ID: CW-5519-09
You Decide: Budgeting, Credit, & Transportation set

You Decide: Budgeting, Credit, & Transportation set
(3 DVDs)

In this personal finance video series, your students will meet four young adults with some important...

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Running Time:
Format: Video
ID: CW-5508-09
Persuasion In Everyday Life

Persuasion In Everyday Life

Viewing Persuasion in Everyday Life is like holding a mirror up to your mind. Use it to explore five often hidden forces that shape beliefs and...

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Running Time: 22:00
Format: Video
Captions: Closed Captioned
ID: LS-1311-07
How Consumers Decide

How Consumers Decide

Advertisers know the shortest route to the pocketbook runs straight through the heart and that murky jungle called the subconscious. Are hidden...

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Running Time: 21:00
Format: Video
Captions: Closed Captioned
ID: LS-1305-07
Help! They Stole My Name!

Help! They Stole My Name!
The Impact Of Identity Theft

What is identity theft? Can it happen to me? How likely is it that it will? What can I do if it does happen? We talked to actual identity theft victims...

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Running Time: 28:00
Format: Video
Captions: Closed Captioned
ID: LS-1304-07
Positioning

Positioning
How Advertising Shapes Perception

Contemporary advertising seldom demonstrates why one brand is superior, or constructs logical arguments to sway buyers. Advertisers today position instead...

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Running Time: 21:00
Format: Video
Captions: Closed Captioned
ID: LS-1281-04
Why You Buy

Why You Buy
21st Century Advertising

Advertising once aimed to persuade or claim product superiority. But today's ads often make no claims for the product and use subtle tactics to get around...

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Running Time: 23:00
Format: Video
Captions: Closed Captioned
ID: LS-1255-02
Merchandising

Merchandising
The Store as Persuasion

A well-merchandised retail store is a finely tuned selling machine. The video shows consumers how to "read" the selling environment and teaches students...

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Running Time: 24:00
Format: Video
Captions: Closed Captioned
ID: LS-1262-02
Packaging

Packaging
The Science of Temptation

Packages hide an army of motivators, persuaders, and decision makers. Packages are so commonplace we fail to realize their immense impact. Find that...

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Running Time: 20:00
Format: Video
Captions: Closed Captioned
ID: LS-1251-01
Perception

Perception
The Art of Seeing

How can two people see the same event and make completely opposite judgments about it? Do you think we see the world in much the same way as a...

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Running Time: 24:00
Format: Video
Captions: Closed Captioned
ID: LS-1210-97
Media: Truth or Fiction?

Media: Truth or Fiction?

How do you defend against misused statistics? Numbers can appear convincing-in news reports, TV shows, advertisements, political speeches and magazine...

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Running Time: 24:00
Format: Video
Captions: Closed Captioned
ID: LS-1209-97
Why Ads Work

Why Ads Work
The Power of Self-Deception

The most important words in advertising are the ones you don't see or hear. Why Ads Work proposes that ads rarely lie, they merely allow plenty of room...

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Running Time: 21:00
Format: Video
Captions: Closed Captioned
ID: LS-1199-96
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