The Science Of Temptation

Packages hide an army of motivators, persuaders, and decision makers. Packages are so commonplace we fail to realize their immense impact. Find that packaging doesn't merely contain new products — it creates them. Discover that for many products, the package IS the product.

This up-to-date and fast paced video is essential for marketing classes and consumer education. It will change how you view packages — and marketing.

20 minutes.
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