| Photo |
Product |
Description |
Item |
More Info |
| Budgeting Basics |
NEW & REVISED! The budgeting favorite "User-Friendly Budgeting" has been revised!
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LS-1228-08 |
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| Buying And Selling |
NEW! Who's behind the remarkable system that supplies shirts, as well as food, shelter, and most other desire...
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LS-1317-08 |
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| Clothing Care |
2007! Teach the basics of cleaning and caring for clothing. Go behind the scenes at a dry cleaner, learn...
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LS-1169-07 |
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| Help! They Stole My Name! |
2007! What is identity theft? Can it
happen to me? How likely is it that
it will? What can I do if it...
|
LS-1304-07 |
|
| Banks: A User's Guide |
Banks are more than just “where the money is”. They offer a wide array of sometimes confusing financial services. Banks: A User’s Guide helps...
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LS-1291-06 |
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| What Is a Price? |
Everything has a price tag. But who sets all these prices? What hides behind a price tag? How does price control your life?
|
LS-1301-06 |
|
| Positioning |
Contemporary advertising seldom demonstrates why one brand is superior, or constructs logical arguments to sway buyers. Advertisers today...
|
LS-1281-04 |
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| Stock Market Basics |
This program is about the basics of the stock market. What is the difference between a stock and a bond? Where does your money go when you buy...
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LS-1278-04 |
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| The Invisible Hand |
Economics is a study of how we use opportunities, spend time, make choices, respond to incentives, and share limited resources. Join us in this...
|
LS-1276-04 |
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| Supermarket Persuasion |
Take a video trip to a supermarket to observe what marketers know about consumer behavior. Viewers learn how supermarkets are programmed to...
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LS-1273-03 |
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| Charge It! |
Teach how to read a credit card statement, how to protect your consumer rights, how to avoid credit card theft, and how to resolve billing...
|
LS-1256-02 |
|
| Merchandising |
A well merchandised retail store is a finely tuned selling machine. The video shows consumers how to "read" the selling environment and teaches...
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LS-1262-02 |
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| Why You Buy |
If your advertising videos were produced back in the 20th century, it's time to update and discover Why You Buy: 21st Century...
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LS-1255-02 |
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| Money And Values |
Our early money education is often burdened with emotional baggage of fear, envy, shame and guilt. Here's a video that explores attitudes about...
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LS-1253-01 |
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| Packaging |
Packages hide an army of motivators, persuaders, and decision makers. Packages are so commonplace we fail to realize their immense impact. Find...
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LS-1251-01 |
|
| A Penny Saved |
Do your students understand the power of compound interest or the ability of money to grow with time? Show them that even the lofty goal of...
|
LS-1246-00 |
|
| Brand Marketing |
Are we branded for life? Branding is a revolution in marketing as well as a shift in how we view the world. Marketers create a world in which...
|
LS-1244-00 |
|
| That's Marketing! |
What is marketing and what tools does it use? Learn about segmentation, market research, branding, packaging, variable pricing, and...
|
LS-1237-99 |
|
| Why Ads Work |
This video argues that the most important words in advertising are the ones you don't see or hear. Ads are carefully crafted to allow viewers...
|
LS-1199-96 |
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| How People Are Paid |
An introduction to the world of paychecks, deductions, and benefits. The video explains the FICA deduction and outlines the benefits provided...
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LS-1170-94 |
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| Invisible Persuaders |
We make decisions based on clues, but we're not always aware which clues we use. Professional persuaders know -- marketers, sales people,...
|
LS-1167-94 |
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